Attorney Cheryl Hodgson weighs in on the new FTC web disclosure guidelines
Set to go into effect on December 1st, the new FTC regulations will affect anyone who is or has affiliates, receives free products from companies and talks about them, or gets any type of payment (monetary or product) in exchange for an endorsement or testimonial.
I've given you my take on it (twice) -Part 1: WHY, Part 2: MY PLAN. But now we have an attorney weighing in!
Cheryl Hodgson did an "Ask" call with me back in July and we are working on some other great legal advice and issue products. As you know, I don't like to give 'specific legal advice' since I'm not an attorney and don't want to lead anyone astray. So I'm thrilled to have Cheryl as an "Art Licensing Info" expert!
Click the link to read her blog post entitled: FTC REGULATIONS AFFECT INTERNET AFFILIATE RELATIONSHIPS, ENDORSEMENTS AND TESTIMONIALS
Sign up for her eZine or bookmark Cheryl's blog to stay up to date on many legal issues facing artists and business people today.
If you don't have Cheryl's free 60 minute call where she answered legal questions submitted by artists like you, CLICK HERE to register for your free copy.
Here's to your creative - and compliant - success!
– Tara
